I would like to make a return to APPLE (www.apple.com) web site because of a wide range of latest and modern electronic devices are provided to be purchased, such as iPhone, iPod and Mac. APPLE allows user to make a comparison between their products through the web site, for example, a comparison list between iPhone 3G and iPhone 3Gs is listed in one of the pages which enable user to understand the features and function of both products clearer.
(http://store.apple.com/us/browse/home/shop_iphone/family/iphone?mco=MTE2OTU)
Besides, the dimension that the site was built is interactive and attractive. The products in the web site are welly allocated and displayed, and it has helped to create a desire in me to purchase for the product of APPLE. Not only that, APPLE also offers different colors of iPod for the users to select the favourite color of iPod they want. It shows that how considerate and thoughtful APPLE is.
(http://store.apple.com/us/browse/home/shop_ipod/family/ipod_nano?mco=MTE2NTc)
Next, APPLE allows their users to download various of software online, for free! It means that the users of APPLE product are allow to download the software and upgrade their product at anytime, anywhere, with no charge for their work or entertainment. So i believe the users would make a return to APPLE every once in a while to check out the latest downloadable software available in the web site.
(http://www.apple.com/downloads/)
As a conclusion, with the benefits and satisfactions offered by APPLE web site, a smart user or consumer would definitely make a return to the web site.
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