Thursday, July 2, 2009

commerce - the 7 Cs of the web site

One of the transaction capacities of APPLE is shopping cart. The users are allowed to place items into their personal virtual shopping cart. Items can be stored or purchased immediately after placing the items into shopping cart.

item can be added to shopping cart (red circle)

this page shows the items stored in the user's shopping cart

Besides, APPLE also provide order tracking, which the user is given the ability to check the delivery status of the items they ordered.

user may key in the order number and
shipping address zip code to check the order status

Not only that, after user purchased an item from APPLE, they are allow to choose the delivery speed which convenient them the most.

there are few options for users to choose the delivery time

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